On September 22, 1989, Freedom Party kicked off a weekend political workshop with a dinner. The workshop was held on September 23, 24, and 25. The dinner, and the workshop, were held at the then Park Lane Hotel in London, Ontario. Titled the “New Art of Political Persuasion Workshop”, the workshop was led by political advisor Michael Emerling (a.k.a., Michael Cloud), who was also a guest speaker at the dinner. It was Emerling’s second workshop for Freedom Party of Ontario (the first being held in 1986). The dinner and workshop were video taped and their entirety.